/ Football Video Performance Analysis With Catapult Course

Football Video Analysis Training – Master Catapult/XOS for NFL & NCAA Careers

Break into football operations with the software every pro and college team uses.

Every NFL and NCAA football program relies on Catapult (formerly XOS Digital) to prepare scouting reports, game plans, and player evaluations. If you want to work in football operations, analytics, or video departments, Catapult proficiency is a job requirement. In this 8-week online course, you’ll get hands-on training with Catapult software, learn professional workflows, and receive mentorship from Mike Stoeber, Director of Football Technology for the Jacksonville Jaguars.

NEXT START DATE: October 20
Weekly Live Interactive Zoom Video Chats With Mike Stoeber

NEXT START DATE:
October 20
Weekly Live Interactive Zoom Video Chats With Mike Stoeber
TUESDAYS 5 pm PT 8 pm ET WEDNESDAYS 12 am GMT
8-week online course
Access to SMWW network
Resume enhancement
Ongoing career advice
 Class size limited to 15 students

Mentors

  • Mike Stoeber
    • Jacksonville Jaguars Senior Director of Football Technology
  • Dr Lynn Lashbrook
    • SMWW President & Founder
    • Certified NFL Agent
    • Former NCAA Athletic Director

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Why This Course is Essential

  • Catapult is the Standard in Football Video: Every NFL and top NCAA program uses Catapult (formerly XOS).

  • No Entry Without Skills: Video departments want candidates who can step in Day One ready to tag, cut, and organize film.

  • Hands-On Learning: You’ll complete real football tagging assignments and build your own portfolio.

  • Insider Access: Learn directly from video staff who manage NFL-level operations.

  • Job Pipeline: Alumni have been hired by the Vikings, Jaguars, Commanders, Iowa Hawkeyes, and more.

What You’ll Learn

  • Navigate Catapult/XOS Thunder and breakdown workflows

  • Tag plays by personnel, formation, and situation

  • Create custom playlists and game cutups for coaches and scouts

  • Manage film libraries, exports, and inter-team film exchange

  • Best practices for video operations in pro and NCAA football

  • How to integrate analytics and tracking data with video

Who This Course is For

  • Aspiring NFL and NCAA video coordinators, analysts, and recruiting assistants

  • Coaches and interns looking to add Catapult expertise to their resume

  • Former players seeking entry into football operations

  • Sports video professionals wanting to transition to football

Meet Your Mentor: Mike Stoeber

Mike Stoeber is a 35-year veteran of football video technology and currently serves as Senior Director of Football Technology for the Jacksonville Jaguars. His career includes:

  • Senior Director of Football Technology, Jacksonville Jaguars (2025–Present)

  • Product Manager, Pro Football Focus (2021–2024)

  • Project Manager, 8K Solutions (2024–2025)

  • Director of Football Systems, Jaguars (2011–2021)

  • Senior Field Support, XOS Digital (2005–2011)

  • Director of Game Analysis, University of Florida (1989–2005)

Mike’s unique experience across NFL, NCAA, and leading video tech companies gives students unprecedented insight into how pro teams hire and train video staff.

Career Outcomes

Graduates of this course have been hired in NFL front offices, NCAA football programs, and scouting departments. Example placements:

  • Minnesota Vikings – Video Operations

  • Washington Commanders – Game Day Operations

  • Furman University – Assistant Director of Football Operations & Video Coordinator

  • Jacksonville Jaguars – Football Systems Staff

  • University of Maryland – Football Scouting Assistant

  • Iowa Hawkeyes – Video Assistant

Student Testimonials

“Taking both the Football Video Performance and GM & Scouting courses gave me the Catapult skills and scouting knowledge I needed to land real football operations roles.”
— Nick Lacina, Minnesota Vikings Football Video Director

“Before the course even ended, I landed a role as a Video Coordinator. Without Mike's training, this wouldn’t have been possible.”
— Jeremy Andrews, North Carolina Central University Video Coordinator

“SMWW's Football Video Performance Course gave me a skill set that opened a new career path. I now feel confident I can contribute to any football video department.”
— Tucker Hoadley Shaw, Pro Football Focus Analyst

 

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Meet Your Course Mentors

 

Mike Stoeber - Jacksonville Jaguars Senior Director of Football Technology

Mike Stoeber is one of football’s leading experts in video technology and performance analysis, with over 35 years of experience in NCAA and NFL operations. Currently the Senior Director of Football Technology for the Jacksonville Jaguars, Stoeber oversees cutting-edge video and analytics systems that drive decision-making across coaching and scouting departments.

Stoeber’s career includes roles as Product Manager at Pro Football Focus (PFF), Project Manager at 8K Solutions, and a decade as the Jaguars’ Director of Football Systems. He also spent six years with XOS Digital (now Catapult) as a Senior Field Support Representative, working hands-on with NFL and NCAA programs to implement advanced video workflows.

Before joining the NFL, Stoeber served as Director of Football Operations and Game Analysis at the University of Florida for over 15 years, where he earned his Master’s degree in Sports Administration.

With unmatched experience spanning college football, NFL franchises, and leading technology companies, Mike is deeply connected to hiring trends and team needs at every level of the game. His passion is helping students and professionals gain the technical skills, industry insight, and connections needed to thrive in football operations and video performance analysis.

Dr. G. Lynn Lashbrook

Lynn LashbrookDr. G. Lynn Lashbrook, President, and Founder of Sports Management Worldwide, the world leader in online sports business management education. Dr. Lashbrook has outstanding academic qualifications, and over thirty-five years of combined experience as an educator, coach, athletic administrator, and a registered agent.

Dr. Lashbrook manages the SMWW Agency representing over 200 Agents and hundreds of athletes worldwide. Dr. Lashbrook has hands-on experience and active interaction with team and club managers, scouts, sports business executives including major endorsements, player contracts, sponsorships, and all SMWW Sports Agency activities. Because he is still in the industry, his teaching is up-to-the-minute and addresses the issues in professional sports today. Dr. Lashbrook emphasizes integrity and ethics in his curriculum and weekly interactive Zoom video chats. You will love his motivational style and passion for improving the sports management industry.

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Course Details

Career Guidance, Strategy, and Interview Techniques: Each Football Video Performance Analysis With Catapult student will be active during the course in learning how to obtain a position in the sports field, including the unique opportunity offered through Catapult Technology. This will vary for each student based on their career goals and location but SMWW's goal is to assist you in learning how to obtain a position once you finish the course. From whom to contact, the methods for contacting them, and interviewing techniques, the course gives you the ins and outs and gets you on your way to a dream job in sports. The instructors for the course will work with each student one-on-one and provide a strategy that will help them reach their sports career goals.

Weekly Interactive Zoom Video Chats:  A unique aspect of each 8-week course is the opportunity for students to participate in weekly, interactive Zoom video chats with Pro Football Focus Mike Stoeber, fellow students, the instructor, and renowned guest speakers. This is a tremendous opportunity to network within the course by getting to know your instructors and fellow students personally via the Internet. Our online chats work on any computer with internet access and a microphone. The connections and synergies via the interactive Zoom video chats will be sports networks that you will utilize Throughout your career.

Online Education: This innovative academic course is facilitated through a web-based educational delivery system. You will enjoy the online discussion boards, weekly readings, weekly quizzes, course projects, and interaction amongst fellow sports business-minded students and faculty. All course materials and textbooks are included in the course fee.

Global Participation: SMWW students participate from over 164 countries. Courses have an international influence and instructors will cater assignments to specific countries or leagues. Countries with economic challenges are eligible for economic discounts.

University Credit Available: For additional fees to Fort Hays State University in Kansas, you may receive graduate or undergraduate university credit for Sports Management Worldwide's courses. Click here for more information.

Sports Career Conferences: Throughout the year, Sports Management Worldwide hosts Sports Career Conferences at a variety of sporting events. These are fabulous networking events that put SMWW alumni in the heart of the action. Opportunities to meet head coaches, GMs, chief executives, player personnel, scouts, and fellow Sports Agents are facilitated. Visit SMWW Sports Career Conferences to learn more. 

Advanced Certificates: Want to take your career to the next level? Our Advanced Certificates have been hand-selected by our team of sports industry experts to put you on a path to success. These bundles allow you to take advantage of our biggest discount available, by bundling multiple courses and becoming an expert in that field. Learn more about our Advanced Certificates here.

Military Discount: For those individuals who represent their country in military service, (active, reserve, or retired) we offer a discount. Thank you for serving your country! For more information on the Military Discount Click Here.

Tax Write-Off: (For USA Citizens) SMWW course tuition, books, and supplies can be used for education tax credits. Save your receipts and consult with your tax advisor on how this applies to you.

Further Benefits of our Football Video Performance Analysis With Catapult Course

Course Certificate & Resume Reference:

Successful graduates of Sports Management Worldwide’s Football Video Performance Analysis With Catapult Course will be sent an SMWW Certificate of Accomplishment. This certificate represents not only your achievements in the course but also demonstrates your personal commitment to self-improvement and ability to self-train yourself for higher positions within the sports business industry.

In addition to your certificate, you will be given the stamp of approval by SMWW. This approval includes a personal reference you may add to your resume with contact information for Dr. Lynn Lashbrook and a personal reference from Mike Stoeber.

Resume Redesign Service

Acquiring the skills necessary for your dream sports career is only one part of the employment journey. Even with the required skill set, you still have to market yourself properly to attract the attention of sports industry employers.

At SMWW, we’ll teach you the skills you need to thrive AND help you redesign your resume for optimal impact in the sports industry. We’ll help you craft a resume to include your new skills, credentials, and references and optimize it to reach hiring managers searching online.

We want you to become the next SMWW success story and will go to great lengths to help you get there!

Teams are hiring video staff now, and learning Catapult Thunder will put your resume on top of the pile!

Career Guidance, Strategy, and Interview Techniques

Each Football Video Performance Analysis With Catapult student will work one-on-one with course mentors to create a strategy to help them reach their career goals. From who you should contact, methods of contacting them, interview techniques, and more, our course mentors want to help you start your dream career in the sports industry.

THREE MONTHLY PAYMENTS OF $550

Or a single payment of $1,650

Includes all course textbooks and access to a web-based classroom. Shipping is additional.

PRICE IN  
APPROXIMATELY $1650

If we offer an economic discount in your country, it is included in the estimate above. Exact pricing including the discount is shown before you complete checkout. Payment plan options are provided during checkout.

PAYMENT METHODS:
Prerequisites: Must be 18 or older to participate and have a passion for sports.
CALL TODAY: 1-877-SMWW-NOW
(In the UK: 087 12884799)

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