Data Science and Analytics
Learn the tools required for careers in sports analytics!

To work in sports analytics requires a deep knowledge of the tools teams use to parse data – SQL, R, and Python. These skills are the foundations of data science for all sports and the focus of our 8-week online course led by Ari Kaplan.
You won’t work in sports analytics without the skills taught here!




Weekly Live Audio Chats
with Ari Kaplan

Mondays: 7:30pm PST/10:30pm EST

Class size limited to 20 Students

  • 8-week online course
  • Access to the SMWW Network
  • Resume Enhancement
  • Career Advice for
    Years to Come

What You Can Expect from our Data Science and Analytics Course

As the importance of analytics increases across all sports, the demand for talented Data Scientists on staff grows.

It’s one thing to understand the concept of analytics, and quite more to manipulate and work through the available data as professional teams do.

Our 8-week online course in Data Science and Analytics is the perfect complement to our sport-specific analytics courses because it teaches you the precise mechanisms and techniques to work with available sports data.

Teams are looking for analysts with specific skills sets – SQL, R, and Python – and we’re going to teach you to use these tools and more!

  • Week 1: Roles of analytics and Data Science in sports
  • Week 2: How to utilize Data Science – The Basics
  • Week 3: How to utilize Data Science - Technical
  • Week 4: How to utilize Data Science - Technical (continued)
  • Week 5: What are the insights for sports teams?
  • Week 6: Data management
  • Week 7: Programming
  • Week 8: Sports data sources

Skills You Will Learn in Data Science and Analytics

Data Science and Analytics are some of the most in-demand job skills that teams across all sports are looking for. According to our research, pro sports teams require knowledge of three distinct skills – SQL, R, and Python – which are the main focus of this course.

But we don’t stop there.

We also cover the foundations for data management, data science, programming, and visualization, while going through real-life examples demonstrating how sports organizations take action from the insights – whether in MLB, NBA, NFL, motorsports, or NHL. Imagine your resume having these skills highlighted:

  • SQL
  • R
  • Python
  • Text analysis
  • Modeling
  • Error analysis
  • Linear regression
  • Logistic regression
  • Deep learning
  • Automatic feature selection
  • Decision trees
  • Naives Bayes
  • Random forest
  • KNN
  • Support Vector Machines
  • K-Means
  • Tableau
  • Qlik
  • PowerBI
  • Spark
  • Hive
  • Big Data (Hadoop, NoSQL)

Register for this course and you’ll gain familiarity and practical knowledge of these skills!

Unlike most online classes, we focus our program on audio chats directly with your course mentor, which allows you the opportunity to build a personal relationship and rapport with Ari Kaplan.

After completing our Data Science and Analytics online course we will help you redesign your resume to highlight these new skills and include that you have been taught first-hand by Ari Kaplan.

Now that is powerful!

Data Science vs. Other Analytics Courses offered by SMWW

At Sports Management Worldwide we offer five sport specific analytics courses in Hockey, Soccer, Baseball, Football, and Basketball.

Those courses focus on how analytics is used throughout all roles in an organization - from the GM to the scouts - and include a high-level overview of data management and visualization, collecting data and utilizing vendors.

The Data Science and Analytics course is a perfect compliment to the sports specific courses, providing a deeper, more technical look at the hot skills desired across all sports.

The focus is R, SQL, Python, data science how-to, and visualizations of data.

Meet Your Course Mentor

Ari Kaplan

Kaplan is a leading figure in sports analytics having worked with over half of all MLB organizations and many global sports media organizations during his 30 seasons in baseball. He received Caltech's "Alumni of the Decade" distinction for pioneering groundbreaking sabermetrics used to evaluate pitcher talent.

A known figure in the world of analytics, Sports Illustrated once named Ari "Top Ten General Manager Candidate" and Crain's Chicago Business Journal included him in their annual "40 Under 40" cover story.

In 2010, Cubs owner Tom Ricketts brought in Kaplan to create and lead the organization's analytics department. Taking this course will be similar to sitting in his office for one hour every week - an opportunity of a lifetime for data scientists!

Kaplan is one of the few leaders in baseball with a proven track record at Fortune 500 companies - successfully running several high-profile organizations as CEO or President. A best-selling author, Kaplan has co-authored five books on analytics, databases, and baseball, and had his work profiled on CNN, Chris Matthews, and the Today Show. Additionally, one of his high-profile analytics projects was turned into a documentary on the History Channel.


Our ability to generate stats has gotten way ahead of our ability to make any sense of it… It's going to take a lot of work by people like Ari Kaplan before we understand what all this means.
- Bill James, father of Sabermetrics 


Resume Redesign Service

Acquiring the skills necessary for your dream sports career is only part of the employment story. Even with the required skill set you still have to market yourself properly in order to attract the attention of sports industry employers.

At SMWW, we’ll teach you the skills you need to thrive AND help you redesign your resume for optimal impact in the sports industry. We’ll help you craft a resume to highlight your new skills in Data Science and Analytics, include a reference from Ari Kaplan and optimize it to reach hiring managers searching online.

We want you to be the next SMWW success story and we go to great lengths to help you get there!

Course Details

Weekly Audio Chats: A unique aspect of each 8-week course is the opportunity for students to participate weekly in interactive audio chats with fellow students, Dr. Lashbrook, Joel Corry, SMWW mentors, SMWW agents, certified agents in all sports, professional athletes, and renowned guest speakers. This is a tremendous opportunity to network within the professional and collegiate sports industry and get to know your instructors and fellow students personally via the Internet. This allows ample opportunity to network, ask questions, and discuss aspects of the course openly with instructors and fellow classmates. The audio chats are available via any online computer with a microphone. If you are unable to attend the chats, they are archived and you can listen at a more convenient time. These chats are so popular that graduates continue to come back and participate to enhance their opportunities. Sport-specific chats are offered on an ongoing basis.

Online Education: This innovative academic course is facilitated through a Web-based educational delivery system. You will enjoy the online discussion boards, weekly readings, weekly quizzes, course projects, and interaction amongst fellow sports business-minded students and faculty. The course content is the foundation for a successful career as a sports agent.

Global Participation: SMWW students participate from over 162 countries. Courses have an international influence and instructors will cater assignments to specific countries or leagues. Countries with economic challenges are eligible for economic discounts.

Military Discount: For those individuals who represent their country in military service, we do offer a discount. Please contact if you are an active, reserve, or a retired member of your country's military system. Thank you for serving your country! (Please include what country and specific part of the military.) 

For more information on the Military Discount please Click Here

Tax Write Off - (For USA Citizens): SMWW course tuition, books, and supplies can be used for education tax credits. Save your receipts and consult with your tax advisor on how this applies to you.

Sports Career Conferences: Throughout the year, Sports Management Worldwide hosts Sports Career Conferences at a variety of sporting events. These are fabulous networking events that put SMWW Alumni in the heart of the action. Opportunities to meet Head Coaches, GM's, Player Personnel, Scouts, and fellow sports agents are facilitated. Visit SMWW Sports Career Conferences to learn more. SMWW Alumni receive discounts.

Cost: $1,450 
(includes all course textbooks, headset, microphone and access to web based classroom. Shipping additional.)
Payment plans available (as little as $495  a month).
See if you are eligible for an economic discount based on your country of residence.
6 months free financing via PayPal for those who qualify and pay for the course in full.
Length: 8 Weeks; "Live" audio online chats weekly with renowned instructors!
Prerequisites: Must be 18 or older to participate and have a passion for sports
Payment: Visa, MasterCard, American Express, Discover, Enroute, JCB, Diner's Club
(In the UK: 087 12884799)

Register Now

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