Why Career Fairs Are Essential for Landing a Job in Sports — How SMWW Is Leading the Way

Why Career Fairs Are Essential for Landing a Job in Sports — How SMWW Is Leading the Way
February 05, 2026 by Dr. Lynn Lashbrook

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In today’s competitive job market, especially within the sports industry, career fairs remain one of the most effective ways for job seekers to connect directly with employers, industry professionals, and educational leaders. While online applications and networking platforms are useful, nothing replaces the value of face-to-face interaction.

Career fairs offer job seekers the opportunity to:

  • Build real relationships with hiring managers

  • Learn about career paths that aren’t always visible online

  • Gain insight into what employers are actually looking for

  • Stand out beyond a résumé or LinkedIn profile

For those pursuing careers in sports, where networking and industry knowledge are essential, career fairs can be a true game changer.

Career Fairs Across North America Create Opportunity

Career fairs take place across North America, offering access to opportunities in professional sports, collegiate athletics, sports marketing, management, media, and beyond. These events bring together organizations, teams, universities, and aspiring professionals who share a passion for sports and business.

In 2025 alone, Sports Management Worldwide (SMWW) attended 16 career fairs across the United States and Canada, reinforcing its commitment to meeting aspiring sports professionals where they are and helping them take the next step toward their careers.

SMWW’s Impact on Helping People Get Jobs in Sports

For over two decades, SMWW has been a leader in sports education and career development, helping thousands of individuals gain the knowledge, skills, and industry connections needed to work in sports.

SMWW’s presence at career fairs goes far beyond simply sharing information. The organization actively:

  • Educates attendees on real career pathways in sports

  • Connects individuals with experienced industry professionals

  • Provides guidance on breaking into a highly competitive field

  • Helps job seekers understand how education, networking, and experience work together

Through its courses taught by seasoned sports executives, SMWW continues to play a vital role in turning passion for sports into real, sustainable careers.

Meet SMWW at the Portland Trail Blazers Career Fair

SMWW’s commitment to career development continues tomorrow, February 6th at 5:30 PM PST, at the Portland Trail Blazers Career Fair.

Attendees will have the opportunity to connect directly with:

  • Nick PraterBusiness Operations Coordinator & Agency Director of Operations

  • Erin BeggsSocial Media Manager

Both Nick and Erin bring firsthand experience in the sports industry and are eager to speak with individuals looking to learn how to position themselves for success in sports business.

Whether you are just starting your journey or looking to take the next step, this is a valuable opportunity to gain insight, ask questions, and build meaningful connections.

Final Thoughts

Career fairs remain one of the most powerful tools for job seekers — especially in the sports industry, where relationships, education, and timing matter. With its nationwide and international presence, SMWW continues to make a measurable impact by helping people gain clarity, confidence, and access to careers in sports.

If you’re serious about working in sports, attending career fairs and connecting with organizations like SMWW can make all the difference.