If your child has ever said, “I want to work in sports,” you’re not alone. Every year, thousands of young people dream of turning their passion for sports into a career. What is surprising, though, is how many well-meaning parents still try to steer their kids away from that dream.

Maybe you’ve heard this before:

• “Sports is fun, but it’s not a real career.”
• “Jobs are too competitive.”
• “You’ll never make enough money.”

Here’s the truth:
The sports industry is one of the most lucrative, fastest-growing, and passion-driven fields in the world. And for those who are trained, connected, and prepared—it is a real, rewarding, and impactful career.

The Global Sports Industry Is Booming

The sports business is now a $1.3 trillion global industry. From professional teams and agencies to analytics, media, esports, and sponsorships, it rivals industries like automotive, tech, and entertainment. Jobs range from player development to marketing, from data science to digital broadcasting. There’s room for strategists, creatives, business minds, and innovators alike.

People in Sports Love What They Do

Talk to anyone working in the industry—from a scout to a team exec to a media analyst—and you’ll hear the same thing:

“I can’t believe I get paid to do this.”

Sports professionals don’t just make a living—they make a difference. They bring joy to millions, build communities, and influence culture. And the best part? They wake up excited to go to work.

But It Doesn’t Happen by Accident

It’s true—jobs in sports can be competitive. But that doesn’t mean they’re out of reach. It means they require preparation, mentorship, and a plan.

That’s where Sports Management Worldwide (SMWW) comes in.

At SMWW, we help people:

• Gain real-world skills that teams and organizations are hiring for
• Learn from mentors who are already working in the industry
• Attend career conferences to build professional networks
• Stand out from the crowd with insider knowledge and confidence

Whether your child wants to be an agent, analyst, coach, scout, media producer, or front office exec, SMWW gives them the tools and support to chase that dream with purpose.

Passion Needs Nurturing, Not Dismissing

A career you love doesn’t just fall into your lap. It takes self-education, effort, and community. Just like becoming a great athlete requires practice and coaching, building a dream job in sports takes the right training and connections.

By taking SMWW courses and showing up at our conferences, students prove they’re serious. And serious students? Get hired.

Parents, Your Support Matters

When parents believe in their child’s dream, it makes all the difference. You don’t have to understand every team, league, or role—just know that this industry is real, it’s growing, and it’s worth it.

Your encouragement today could be the reason your child lands a job they’ll love for a lifetime.

Learn more at www.SMWW.com and see how passion can become a profession.

Concerned parent? Need encouragement and advice? Call Dr. Lashbrook at Talk to Doc.