Alexa Klein is exactly what every aspiring sports professional hopes to become. She didn’t start in the front office of the New York Yankees. She started like most—hungry, curious, and willing to do whatever it took to get in the door.

At just 16 years old, Alexa was already working in sports—grinding through internships with the Long Island Ducks and Brooklyn Cyclones. Long days, game nights, promotions, sponsorships—she learned early that breaking into sports isn’t about titles… it’s about outworking everyone around you.

But here’s what separates Alexa:

 She didn’t just chase experience—she invested in learning the business. While in college, she completed her Sports Sales & Marketing Certificate from SMWW, gaining the exact sales, marketing, and revenue skills that most people in sports never formally learn.

That combination—real-world reps + business training—changed everything.

From Intern to Yankees Executive

After college, Alexa stayed in the trenches with the Cyclones, becoming a go-to leader across marketing, partnerships, and game day operations. Then came the opportunity. She joined the New York Yankees. And she didn’t just get in—she rose fast.

• Promoted from Senior Account Representative to Senior Account Manager in under 5 years
• Built a reputation for delivering results in sponsorship sales and activation
• Returned to the Yankees to lead at an even higher level

Today, Alexa serves as Executive Director of Partnership Activation, overseeing:

• Major brand partnerships
• Revenue-driving activation strategies
• A full team responsible for executing at one of the most iconic brands in sports

Why Alexa Teaches

Alexa’s path isn’t theory—it’s exactly what this course is designed to do.

She took this training 20 years ago. Now she’s coming back to help others do the same.

Because she knows:

• What teams actually look for when hiring
• How to stand out in interviews
• What it takes to sell, close, and grow revenue inside a pro organization

This isn’t guesswork. It’s the playbook she used to build her career.

What You’ll Learn From Alexa

When you learn from Alexa, you’re learning:

• How to break into sports sales and marketing
• How to sell tickets, sponsorships, and partnerships
• How to build relationships that drive revenue
• How to think like a team executive—not just an applicant

And most importantly:

How to turn an opportunity into a career

The Bottom Line

There are a lot of people who want to work in sports.

• Started at the bottom
• Broke through
• And now leads at the highest level

Social Media:

 Alexa Klein