An excellent, well structured and run course. Not only provides students fundamental knowledge for exams, but also sheds invaluable insight into core areas of the football world, which will hopefully prepare you for the real world role.My aspirations from now on, is to sit the FA agents exam in September – hopefully pass! Then embark upon this enthralling profession, using all my gained experience to assist me in becoming the best agent I can be.
Become a Soccer Agent
Learn the skills necessary to represent Soccer's greatest athletes
Soccer players face unique global challenges and require proper representation to maximize their playing career and their personal brand. With various leagues dotting the globe and marketing opportunities reaching across borders, it is the job of the soccer agent to provide experience, negotiating ability and an eye for opportunity for their clients.
At SMWW, we will prepare you for the challenging world of being a soccer agent.
In our 8-week online program, led by veteran FIFA Agents Sky Andrew & John Print you will learn the skills, strategies and requirements to represent and promote professional soccer athletes.
Unlike most online classes, we focus our program on audio chats directly with your course mentors, which allows you the opportunity to build relationships with these successful leaders in the world of soccer. After completing our Soccer Agent course, we will help you redesign your resume to highlight your new skills and include that you have been taught first-hand by successful FIFA agents Sky Andrew and John Print. Now that is powerful!
Our graduates are highly successful at recruiting clients and promoting players to teams while progressing into full-time careers with soccer agencies. If you have a passion of the business side of soccer, this course is for you!
Class size limited to 30 students
Why You Should Take Our Soccer Agent Course:
Superstars don't always announce their presence at an early age.
Riyad Mahrez, a slender French-born Algerian, began his soccer career like many in Europe, jumping around youth teams in hopes of attracting attention from top division teams.
In 2014, he made the jump to English Premier League squad Leicester City, a team that had just finished 14th on the EPL table. His family worried he was too slight for the physical league, imagining him more suited for Spain, but Mahrez pushed to Leicester.
Just one year later, Leicester has won the Premier League and Mahrez is the Professional Footballer Association Player of the Year leading the Foxes in assists and second in goals scored.
Imagine you observing Mahrez playing for Quimper in the 4th division of French soccer at just 18 years old, blending your eye for the game with your networking abilities and signing a star before the bright lights and accolades.
You could be managing the career of a breakout superstar.
If this sounds like a dream to you, SMWW's Soccer Agent course is the best place to start creating your reality. Our8-week online course is ideal for those who are looking to register as an intermediary and represent professional soccer players.
Our Soccer Agent course is designed in two parts, initially focusing on the rules and regulations set by FIFA in regards to registering as an intermediary and regulations surrounding the transfer & status of players. The second part of the course concentrates on how to recruit, promote, negotiate and keep a client in-line with the current FIFA and domestic regulations.
In addition to those skills, students looking to become a Soccer Agent will learn:
- The role and skills of a soccer agent
- FIFA intermediary regulations
- Domestic intermediary regulations
- Role of the transfer window
- Process of international & domestic transfers
- Regulations surrounding youth players (worldwide & EU)
- Training compensation, solidarity mechanism & protection of minors
- Process of recruiting a soccer client
- Recruitment strategies – how to recruit the right soccer client
- Strategies on how to scout a player
- How to develop a professional network in soccer
- Promoting a soccer player to a potential club
- Work permit regulations and league foreign player quotas
- Strategies on how to use data and analytics to promote a client
- Utilizing the media to promote a client
- Negotiating on behalf of a young player – how to add value in negotiations
- Negotiating on behalf of established players
- Sponsorship & endorsements
- Financial Fair Play (UEFA)
- Third Party ownership
- How the MLS draft works
Meet Your Course Mentors
Sky Andrew - FIFA Player Agent
Sky Andrew is a former Great Britain Olympian and winner of three Commonwealth Game gold medals, a World Cup silver and 14 National table tennis titles. After his competitive playing career ended in the mid-1990’s Andrew turned his focus to athlete representation.
While training in his youth, Andrew became friends with Sol Campbell who would go on to play 20-years in the premier league and represent England in international competition for 11. It was Campbell who suggested Andrew get into athlete representation, and it was Campbell who became his first athlete client.
Since the initial signing of Campbell, Andrew has gone on to represent many high profile soccer players and television personalities including Jermaine Pennant, Jonathan Fortune, Adam Kwasarey, Marvin Sordell and Jay Boothroyd. Other clients include James Anderson, Frank Bruno, TV presenters Sarah-Jane Mee and Natalie Sawyer.
Being mentored by someone as experienced in soccer agency as Sky Andrew is a unique opportunity to propel your career to new heights.
John Print – SMWW Director of Soccer – FIFA Players Agent
John Print is SMWW's Director of Soccer, registered intermediary with the English FA/USSF and a Licensed FIFA Players Agent for over 8 years. As an agent, John has represented clients at all professional levels in England, across Europe and the USA, including the EPL, MLS, and USL. In addition, John also works as a freelance soccer scout for professional teams in England providing opposition analysis and individual player assessments.
Besides working in soccer, John represents Olympic/Paralympic athletes and other sports personalities. Prior to working with SMWW, John worked with UK Sport within their International Relations and Drug-Free Sport Departments. He was also a partner with London-based sports agency, SIML before setting up his own agency called Sports Talent, which focused on promoting athletes to promotional and media projects. Highlights include proving talent for Global TV Commercials on behalf of Nike, Adidas, EA Sports, Pepsi and Castrol, and soccer talent for Timbaland's Worldwide No. 1 music video - "The Way I Are".
John has a tremendous understanding of what it takes to market a player at every level of the game. His combined scouting and agent experience with teams and clubs at all levels is unique and a huge asset for SMWW clients looking to play at the highest level.
Dr. Lynn Lashbrook – SMWW President & Founder
Dr. Lynn Lashbrook, President and Founder of SMWW, has over 40 years of experience in the sports industry as an educator, coach, athletic administrator and as a registered NFL agent. Dr. Lashbrook manages the SMWW Agency representing over 400 Agents and hundreds of athletes worldwide. In his career as a sports agent, Dr. Lashbrook has represented over 100 NFL clients from 1st rounders to free agents and has working relationships with team managers, executive staff and scouts, while working hand in hand advising his athletes on major endorsements, first round contracts, athletic training, workouts, drafts, combines, and all SMWW Sports Agency activities.
Because he is active in the industry, his teaching is up-to-the-minute and addresses the issues in professional sports today. In an effort to transform the athlete-agent relationship, Dr. Lashbrook emphasizes integrity and ethics in his curriculum and weekly interactive audio chats.
I am extremely excited about the challenges and opportunities that lie ahead and would like to thank SMWW for giving me the first step to becoming successful in a highly competitive industry. The online learning package was informative and relevant and the weekly chats enabled me to get further advice from both my peers on the course and the mentor John Print.
- Richard Garland, Apollo Sports Agents, Licensed Players' Agent by the FA
What You Can Expect From Our Soccer Agent Course:
Aspiring soccer agents will learn the relevant FIFA regulations to be a professional intermediary, as well as strategies and techniques and how to recruit, promote, negotiate and keep a soccer client.
As soccer grows globally, more ethical agents are needed. Whether you are interested in representing just one client part-time, or several clients full time, the soccer agent course will give you essential knowledge, the confidence to recruit successfully, allowing you to establish yourself as a soccer agent.
Course Certificate & Resume Reference:
Successful graduates of Sports Management Worldwide's Soccer Agent course will be sent a SMWW Certificate of Accomplishment. This certificate represents not only your achievements in the course but also demonstrates your personal commitment to self-improvement and ability to self-train yourself for higher positions within the sports business industry.
In addition to your certificate, you will be given the stamp of approval by SMWW. This approval includes a personal reference you may add to your resume with contact information for Dr. Lynn Lashbrook and a reference to the mentors of this course including licensed FA agent, John Print.
Resume Redesign Service
Acquiring the skills necessary for your dream sports career is only part of the employment story. Even with the required skill set you still have to market yourself properly in order to attract the attention of sports industry employers.
At SMWW, we’ll teach you the skills you need to thrive AND help you redesign your resume for optimal impact in the sports industry. We’ll help you craft a resume to highlight your new skills in Soccer Agency, including a reference from Sky Andrew, John Print and Dr. Lashbrook, while optimizing it to reach hiring managers searching online.
We want you to be the next SMWW success story and we go to great lengths to help you get there!
I recently completed the SMWW Soccer Agent course which gave a great insight on the world of soccer representation. John Print is an expert on the subject matter and he will not hesitate to make himself available should you need extra tutoring. I was able to complete the FIFA exam and I could not have done it without the help of Sports Management Worldwide.
- Thierno Diallo, President and Licensed FIFA Agent at Global Foot Agency
Weekly Audio Chats- A unique aspect of each 8-week course is the opportunity for students to participate weekly in interactive audio chats with fellow students, course host John Print, registered intermediaries, Dr. Lashbrook, SMWW mentors, SMWW agents, certified agents in all sports, professional athletes, and renowned guest speakers.
This course provides a tremendous opportunity to network within the professional executives in the sports industry. You will get the chance to know your instructors and fellow students personally via the Internet. This allows ample opportunity to network, ask questions, and discuss aspects of the course openly with instructors and fellow classmates. This is available via any online computer with a microphone. If you are unable to attend the chats, they are recoderecordedrchived. You can listen at a more convenient time. These chats are so popular that graduates continue to come back and participate to enhance their opportunities. Sport specific chats are offered on an ongoing basis.
Online Education - This innovative academic course is facilitated through a Web-based educational delivery system. You will enjoy the online discussion boards, weekly readings, weekly quizzes, course projects, and interaction amongst fellow sports business-minded students and faculty. The course content is the foundation to a successful career as a sports agent.
Global Participation - SMWW students participate from over 140 countries. Courses have an international influence and instructors will cater assignments to specific countries or leagues. Countries with economic challenges are eligible for economic discounts.
Military Discount - For those individuals who represent their country in military service we offer a discount. Please contact email@example.com if you are active, reserve, or a retired member of your countries military system. Thank you for serving your country! (Please include what country and specific part of the military.)
For more information on the Military Discount please Click Here
Sports Career Conferences - Throughout the year, Sports Management Worldwide hosts Sports Career Conferences at a variety of sporting events in the UK and North America. These are fabulous networking events that put SMWW Alumni in the heart of the action. Opportunities to meet Head Coaches, GM's, Player Personnel, Scouts, and fellow sports agents are facilitated. Visit SMWW Sports Career Conferences to learn more. SMWW Alumni receive discounts.
What Happens After You Graduate?
In addition to being a provider of sports management education, Sports Management Worldwide offers an international full-service sports agency with an extensive network of Agent Advisors serving athletes throughout the world.
After successful completion of the Soccer Agent course, graduates are encouraged to seek Agent Advisor status with the SMWW agency.
Agent Advisors are agents-in-training who co-represent all SMWW Agency athletes. For a small yearly fee, an Agent Advisor can recruit and represent athletes on behalf of Sports Management Worldwide and share in any commission fee paid to the company by clients successfully recruited by the Agent Advisor.
The Benefits of Becoming a Soccer Agent Advisor with SMWW are Vast
If you want to become a successful sports agent, the knowledge you gain in the Soccer Agent course is the foundation we build upon as you graduate and become an SMWW Agent Advisor.
As an Agent Advisor you will:
- Recruit and represent professional athletes in any sport
- Share in referrals from athletes looking for agency representation
- Gain access to scouting reports
- Highlight your picture and professional bio on SMWWAgency.com
- Be able to order agency marketing materials to recruit athletes, including recruiting packets and business cards
- Receive one-on-one assistance to recruit your first athlete
- Have mentors from certified agents in the NHL, NFL, MLB, NBA and FIFA to help grow your clientele
- Associate with respected SMWW faculty and staff, both in the US and UK
- Leverage the established relationships with teams, clubs and sponsors
- Receive discounts of all SMWW Sports Career Conferences that put you in the heart of the action at the NFL Combine, NHL Draft, MLS Draft, MLB Winter Meetings, NBA Summer League Games and international conferences
As an SMWW Agent Advisor you will be registered to recruit and represent professional athletes in all sports. We encourage you to keep your current career while you build your clientele.
Athletes from all over the world apply for representation via our website, as an SMWW Agent Advisor you'll be first in line to make them your client.
With the guidance of the SMWW team, you are set up for success!