Basketball GM & Scouting Course
Advance your basketball career with an NBA Instructor!

NBA Job Training - learn the skills the NBA is looking for in a new hire.

The Basketball General Manager and Scouting Course is an 8 week online course  with New York Knicks Director of Player Personnel Mark Warkentien that offers cutting edge theories on how to develop a career on the business side of basketball. Learn basketball operations, team management, scouting talent, player personnel, new age ways of scouting, NBA traditional scouting, FIBA regulations, studying basketball on paper and other essential tools of modern general managers of professional and collegiate basketball organizations. 



Weekly Live Audio Chats
with Mark Warkentien

10 AM Pacific, 1 PM Eastern

Class size limited to 20 Students

  • 8 week online course
  • Access SMWW Network
  • Resume Enhancement
  • Career Advice for
    years to come
Become a Sports Agents Today!

This course is for you if you want to pursue a career in professional Basketball:

  • NBA Player Personnel
  • NBA Operations
  • NBA Scout
  • NBA Management
  • NBA Front Office
  • NBA Agent
  • NBA Game Operations
  • NBA Sports Marketing
  • NBA Account manager
  • NBA Media & Community Relations
  • FIBA Jobs
  • NBDL Jobs
  • Basketball Internships

Those individuals interested in working their way up in the world of basketball need insider knowledge on basketball operations, basketball scouting, player management and evaluation, and how to use NBA software. If you want to further your career in basketball you need to learn and be mentored by those in the game. Learn the business of basketball from those working at the highest level. This 8 week course will open the doors those working at the highest level of basketball.

With the game of professional basketball constantly changing, GM's and scouts must learn to evaluate players from high school to college to pro leagues all over the world, talent evaluation was changed for everyone in the business. Basketball is now a global game. Basketball Scouts discover the talent years before the rest of us ever see the athletes hit the floor. With all the high school games in your area and more college games than ever on television, you can learn how to scout talent in your own backyard. With this course you gain all the skills used by professional scouts in today's world of professional basketball.

Individuals Will Learn:

  • Responsibilities of a Basketball GM
  • Basketball contracts and player negotiation
  • Basketball Scouting, player evaluation, player ratings and in-depth analysis
  • College and International Scouting
  • Overview of Basketball scouting
  • Collegiate basketball scouting versus high school players
  • Relationships between the NBA, CBA, NBDL and overseas basketball leagues
  • Player contracts, player trades and acquisitions
  • Basketball franchise and stadium operations
  • How to run the Front Office of a basketball franchise
  • Methods of ranking high-school and college basketball talent
  • The making of a basketball scouting report
  • The language and history of basketball scouting
  • NBA Draft preparation and free agent signings
  • Introduction to Synergy Sports Technology, used by the NBA
  • Opportunity to work with NetScouts Basketball
  • Opportunity to work as a SMWW Basketball Scout
  • Credible basketball job experience for your resume
  • Relationships with those at the highest level of basketball
  • How to correctly write a NBA Scouting Report
  • FIBA - 213 National federations of basketball Throughout the world

Course Mentor:

Mark Warkentien

New York Knicks Director of Player Personnel 
(Upon graduation you will be able to add to your resume, Mark Warkentien as a reference.)

Mark Warkentien is currently the New York Knicks Director of Player Personnel. Mark has over 35 years of experience in basketball. Prior to the Knicks, Mark was the GM for the Denver Nuggets; named such in September of 2006, where he was named NBA Executive of the Year in 2009 for his work in helping the Denver Nuggets reach the Western Conference Finals.
Prior to the Nuggets, Mark was in the front office of the Cleveland Cavaliers as Director of Player Personnel before becoming the Interim GM for the latter half of the 2004-05 season. Before working for Cleveland, Mark was with the Portland Trail Blazers for ten seasons. During his time in Portland, Mark held many positions including Scout, Director of Scouting, Assistant GM, and Director of Player Personnel. His NBA career began in 1991 with the former Seattle SuperSonics, where he spent three years as a scout. Prior to the NBA, Mark coached several Southern California college basketball teams, before joining Jerry Tarkanian's coaching staff as an assistant at University of Nevada - Las Vegas.  During his UNLV years, the Running Rebels advanced to the NCAA Elite Eight four times in five years, the Final Four three times, and won the 1990 NCAA Championship. You will love getting to know Mark in the weekly live interactive audio chats.
Mark graduated with his Sports Leadership Masters degree in May 2014 from Concordia University Chicago, a partnership program with Sports Management Worldwide.

You will love Mark's knowledge of the game of basketball and his cutting edge methods of evaluating talent. If you want to learn about working on the inside of the NBA, Mark Warkentien will be your biggest ally.

 In the Basketball GM & Scouting Course, you will speak directly each week with Mark Warkentien. Mark will teach you what you need to know to jump to the front of the hiring line. imagine what that will do for your basketball resume and career path? 



The Future of Basketball Scouting & Video Editing

Basketball GM & Scouting Course students will get the opportunity to be exposed to the cutting edge video scouting techniques being used by many teams in the NBA, college basketball and high level international leagues. Video editing positions are one of the best ways to break into the NBA, so students in the Basketball GM & Scouting Course with SMWW, will come away with a specific skill set that will separate them from other candidates. Each student will be provided with a login to Synergy Sports Technology's website and will be asked to complete a video editing exercise.

Synergy Sports Technology is a technology company that provides a real-time video-indexing statistical engine and online retrieval platform to the sports and entertainment industry. Synergy captures every NBA game (and games from several other markets) and subsequently logs every possession. The output is the most comprehensive scouting database for player and team tendencies. Numerous SMWW students have been hired by Synergy upon graduation.

Professional and collegiate sports teams log on to Synergy's website and have access to the largest collection of cataloged sports video in the world. With a few mouse clicks, a user can pull up all of Steve Nash's pick and rolls on the left side where he dribbled off the pick and make a dribble jumper from less than 10 feet. Never before have sports professionals had access to such a wide-ranging collection of scouting tools.

Snyergy is used primarily by professional and amateur basketball teams. Currently, all 30 NBA teams use Synergy's web-based services for, among other things, evaluating players for the draft, trades and free agency, developing the team's own players and for scouting opponents. Synergy staff logs every possession of every basketball game according to team-specified criteria. Resulting data is then interlaced with league-generated stats to produce visual displays that provide intelligence on player and team tendencies. SMWW students are introduced to Synergy in the Basketball GM & Scouting Course. For those looking to "get paid to watch basketball," the Digital Video Editing Course, a full 8 week training course with Synergy is recommended.

NBA TV, & EA Sports

Synergy has a multi-year licensing agreement with the NBA that provides NBA TV and access to Synergy products and services. In addition, Synergy has a partnership with EA Sports which calls for the developer and publisher of interactive entertainment and games software to incorporate data from Synergy into its products. NBA Live is a series of basketball video games produced by EA Sports. The brain behind the game is powered by Synergy Sports Technology. Upon graduation, students will be able to list their experience with Synergy Sports Technology on their resume and be prepared to answer questions in the interview process with teams and basketball entities.


Course Details

Weekly Audio Chats- A unique aspect of each 8 week course is the opportunity for students to participate weekly in live interactive audio chats with fellow students, Knicks Director of Player Personnel Mark Warkentien, SMWW President Dr. Lynn Lashbrook and renowned guest speakers. This is a tremendous opportunity to network within the professional and collegiate basketball industry and get to know Mark and fellow students personally via the internet. This is available via any online computer, headset and microphone are included in your course materials.

Online Education - This innovative academic course is facilitated through a web-based educational delivery system. You will enjoy the online discussion boards, weekly readings, weekly quizzes, course projects, and interaction amongst fellow sports business-minded students and faculty. All course materials and textbooks are included in the course fee.

Global Participation - SMWW students participate from over 140 countries. Courses have a international influence and instructors will cater assignments to specific countries or leagues. Countries with economic challenges are eligible for economic dicounts.

Earn College Credit: Most participants are not college students. Most participants are working full time in a variety of careers including many in sports from all over the world. (Many wish they had taken this course in college!) For those of you who are in college and would like transferable credits to your school, two-three hours of college credit is available.

Military Discount - For those individuals who represent their country in military service we offer a discount. Please contact if you are active, reserve, or a retired member of your countries military system. Thank you for serving your country! (Please include what country and specific part of the military.)

Tax Write Off - (For USA Citizens) SMWW course tuition, books and supplies can be used for education tax credits. Save your receipts and consult with your tax advisor on how this applies to you.

Optional Annual Basketball Conferences - All SMWW students are invited to attend the annual Summer League Conference in Las Vegas, Nevada and/or the Portsmouth Invitational Tournament Conference in Virginia. All SMWW Students recieve a huge discount and are encouraged to attend to utilize their skills and network within the industry.


Course Certificate & Resume Reference:

Successful graduates of the Sports Management Worldwide courses will be sent a SMWW Certificate of Accomplishment. This certificate represents not only your achievements in the course but also demonstrates your personal commitment to self-improvement and ability to "self train" yourself for higher positions within the sports business industry.

In addition to your certificate, you will be given the stamp of approval by SMWW. This approval includes a personal reference you may add to your resume with contact information for Dr. Lynn Lashbrook and a reference to the mentors of this course.

Become a SMWW Scout:

Upon successful graduation of the Basketball GM & Scouting Course, individuals will be invited to join This is an exciting opportunity to advertise yourself as a certified scout and feature your scouting reports as a trained talent evaluator! This is a match making service for basketball scouts and those needing a basketball scout around the globe. It assists Managers, Coaches, Agents, and Teams looking for qualified talent evaluations with our certified SMWW Scouts! The site will include your own webpage with your picture and bio, with samples of your best scouting reports. It offers coaching staffs a chance to submit requests for scouting reports and find scouts by region. As a graduate of the Basketball GM & Scouting Course you are eligible to apply for acceptance as a SMWW Scout and be featured on this exciting website. (Free upon graduation!)

Work for a Team:

Our goal is to see all Basketball GM & Scouting graduates gainfully employed in basketball worldwide. Your chances of accepting an offer of employment within professional basketball will improve by going through the program. SMWW will customize a basketball portfolio to assist you with your career goals.

Through our extensive network of professional basketball teams and organizations worldwide, basketball departments, and basketball non-profits, our objective is to prepare you for when the right job opportunities become available. Numerous people that have gone through our programs are now employed in great positions and you could do the same. We want to help you launch your basketball career and help you find a position where you can be the most successful and satisfied.

Scout With the Best:

NetScouts Basketball, "The International Basketball Connection"™, provides consulting and scouting to basketball teams worldwide. They have the largest database of collegiate and International U20 scouting reports and are the expert on International Basketball in the USA. NetScouts Basketball is looking for scouts worldwide. Interested SMWW graduates may choose to become NetScouts Basketball trainees.

As a Sports Management Worldwide's graduate of the Basketball General Manager and Scouting course you will have the opportunity to be trained in NetScouts Basketball's scouting process and given on the job training. This training will allow graduates to be credentialed for college games and will give you experience providing scouting reports on several players from each team. These scouting reports will be critiqued by NetScouts Basketball's Managing Partners.  For more information regarding NetScouts Basketball, visit their website at

NBA Executive of the Year Recommends SMWW

Mark Warkentien

Mark Warkentien, former Denver Nuggets GM and now New York Knicks Director of Pro Player Personnel has this to say about SMWW:
"If you are thinking about a job in basketball, SMWW is the school to get the training, skills, strategies, and connections you need to advance your career on the business side of basketball." Watch Mark Warkentien's quick tips to secure a sports job.

Meet Mark Warkentien...and other NBA Executives at the NBA Summer League Conference in July or the Portsmouth Invitational Tournament Conference in April.

Click here for NBA Summer League Conference 

Click here for Portsmouth Invitational Tournament Conference.

Become a Sports Agents Today!

Apply Now - Free

Cost: $1,450 
(includes all course textbooks, headset, microphone and access to web based classroom. Shipping additional.)
Payment plans available (as little as $495  a month).
See if you are eligible for an economic discount based on your country of residence.
Length: 8 Weeks; "Live" audio online chats weekly with renowned instructors!
Prerequisites: Must be 18 or older to participate and have a passion for sports
Payment: Visa, MasterCard, American Express, Discover, Enroute, JCB, Diner's Club
(In the UK: 087 12884799)

Register Now

Academic Credit - Undergraduate

Warner Pacific College, (WP), is a liberal arts college located in Portland, Oregon, USA and is accredited by the Northwest Commission on Colleges and Universities. WP offers a separate Credit Overlay Program for Sports Management Worldwide's courses. Students interested in obtaining college credit for Sports Management Worldwide courses may do so after completion of each course.