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Letter To Potential Students
A message from Dr. Lynn Lashbrook to those who are thinking about a career in sports:
Do you wish you were working in sports?
We have all heard that do what you love and the money will follow. Most of us spend half our waking hours working. Do you LOVE what you do? Do you love your job as much as your hobbies? If you truly love sports and you wish you were working in a job that didn't seem like work, SMWW is the place to get started. We make sports careers happen. We know who is hiring, where they are hiring and what skills and strategies they are hiring. We have met with the top hiring personnel in almost every sport and asked what are they looking for in a new hire. Sports jobs are hard to get because everyone wants them. Why? Because on Monday morning sports business people are excited to get up to go to work. Are you excited to go to work Monday mornings? You could be! That is why I have designed these career training courses. SMWW students get the best of both worlds. They get mentored every week from someone in the business, and they get skills and strategies that you can't get anywhere else. Here are some fine examples of how we train our students to get ahead:
- In our Hockey GM and Scouting course we teach you about managing a hockey club, scouting terminology and how to write a scouting report, but most importantly, we do it on the #1 hockey scouting software in the world, RINKNET! We also give you an opportunity to learn from the other members of the #1 hockey scouting company in the world, International Scouting Services. If you were doing the interviewing for a hockey team, would you pick the individual who had very little hockey management experience, or the individual who knew how to use your software, knew all the terminology, and had a reference from the top two hockey companies in the world?
- In our Digital Video Editing course, we teach you how to edit video just like the top teams in the NBA, NFL, MLB, MLS or NHL are currently doing it. Many people will make a career in the video department a life long career while many others will use it as a tremendous way to get in the door make contacts, learn a lot about the game and work their way up just like David Griffin the Phoenix Suns Senior Vice President of Basketball Operations (NBA), Dave Nonis the Vancouver Canucks General Manager (NHL) or Mike Hazen the Boston Red Sox Director of Player Development (MLB)
- In our Sports PR and Journalism course, in addition to the fundamental PR skills crisis management strategies you need to get into the industry, we show you how to set up and manage blogs message boards. Why? Because every professional team is moving toward having blogs and message boards to communicate with their fan base. Also, Individuals who start their own blogs are gaining tremendous exposure on the web now and are being hired all the time by sports companies who need quality writers. Just look at Henry Abbott, owner of TrueHoop.com, who know works full time for ESPN. Others have turned their blogs into a full time career that allows them to voice their opinions on the sports they love. Who teaches this course? The top communications director at NIKE and the owner of SportsBusinessRadio.com.
- In our Athlete Management course, we give you all the tools to become a successful sports agent. From securing endorsements to the rules regulations to how to recruit mentor athletes, the Athlete Management course gives you all the information you need to launch your agent career. At the end of the eight week course, we will also give you the opportunity join our international sports agency and we will even help you get your first client!
These are just a few of the great courses offered at SMWW. No matter what career in sports you would like to pursue, SMWW has a course for you. Just log on to our website to view all of our course offerings.
Getting into sports is all about opportunity. SMWW gives you opportunities in the sports world like no one else!
Most people have the potential, but they need the nuances, skill set and the connectivity to get their dream job in sports. In an eight week online course, SMWW can give you that edge.
Do you want to get connected?
Do you want the right references on your resume?
Do you need more "experience" on your vitae or resume?
Ask yourself this, "what sets you apart from the rest of the applicants?" What gets you in the hiring doors and in front of the hiring personnel?
For every course we teach, we have gotten input from teams successful sports executives to develop a curriculum that will give you a great skill set that is cutting-edge.
Teams need employees who can communicate well with their fan base the media, generate revenue, evaluate talent, sell sponsorships or handle a crisis. Almost every venue has an empty seat. And every empty seat is an opportunity. SMWW's courses are your chance to break into sports and launch your career. SMWW is the sports career training company that teaches the specific sports career skills that gives you a chance to take advantage of all the opportunities in sports worldwide.
Take a course today and get into the game!
Sincerely,
Dr. Lynn Lashbrook
President, Founder
Sports Management Worldwide
877-SMWW-NOW





