President & Founder of SMWW. Certified Sports Agent. Former NCAA Athletic Director.
Hockey Analytics Course Become a Part of Hockey's Statistical Revolution!
Analytics has taken the sports industry by storm and nowhere is there greater upside and career potential than in the world of hockey.
While baseball and football have become the standard bearers for analytics, due in part to their fantasy sports appeal, hockey teams that have embraced statistical analysis are seeing a direct correlation to team performance, and ultimately, the win column.
SMWW will teach you the skills needed to become a part of hockey's statistical revolution!
Led by Mike Oke, General Manager of the Peterborough Petes, and a host of guest speakers from across the NHL, our 8-week online Hockey Analytics course will help you advance your career in hockey.
Unlike most online classes, we focus our program on audio chats directly with your course mentors, which allows you the opportunity to build personal relationships and rapport with these successful leaders in the world of hockey analytics. After completing our Hockey Analytics course, we will help you redesign your resume to highlight your new skills and include that you have been taught first-hand by Mike Oke. Now that is powerful!
"Analytics is one of the fastest growing jobs types in the market according to our research. Hockey teams are hiring now, this is a new career path with vast potential," says Dr. Lynn Lashbrook, President of SMWW.
Sports analytics is a field still in its infancy, with new ways of carving up and interpreting data emerging daily. By taking this course you'll have the chance to be on the leading edge of the hockey analytics trend.
One of the key determinations derived from analytics in hockey is that puck possession relates directly to winning. But how do you determine puck possession?
Advanced statistics like SAT% help determine puck possession and in turn, how to play winning hockey – proven by the fact that 5 of the last 7 Stanley Cup winners have ranked in the top 4 in the NHL in SAT%.
What is SAT%? How do you calculate it? How do you get your team to improve their SAT%? How do you draft players and build a roster that will compliment this team philosophy? How do you use the statistical data to positively affect your team?
These are exactly the skills you will learn as part of our 8-week online Hockey Analytics course. In addition to SAT% you'll learn other foundational hockey analytic metrics like:
Corsi, Fenwick, PDO, Zone Starts, and other statistical measures
Sabermetrics in hockey
Roles of Analytics in NHL
What a day in the life of an analyst is really like
Standard and advanced hockey statistics
Data-driven Advanced Scouting and in-game preparation
How to capture & analyze data and video content
Various hockey analytics software options
Statistical solutions used in the NHL
If you are looking for entry level positions within hockey leagues, associations or teams, with third-party vendors and consultants, or you are just a hockey fan who wants to better understand the tools the pros use to evaluate players, this course is for you.
If you are thinking about a career in hockey, SMWW is a cutting edge program that offers you the training, skills, vital networking, mentoring, and hockey specific training that will assist you in breaking in or advancing your career in professional hockey. They have hundreds of graduates now working at all levels of the game. - Brian Burke, Calgary Flames President of Hockey Operations
What You Can Expect From Our Hockey Analytics Course:
What analytics does is compare your team vs. the metrics of historically successful teams, and current opponents, allowing you to understand team strengths and weaknesses, adjust organizational player evaluation criteria, improve coaching techniques and alter practice philosophies.
Powerful stuff culled right from available data.
In this 8-week online course, you will learn the essentials of hockey analytics:
Week 1: Role of Analytics and the Analyst in Hockey Week 2: Introduction to Solutions Used by NHL Teams Week 3: Statistics Overview: Common and Advanced Week 4: How to Utilize Trusted Vendors Data Week 5: How to Analyze Data In-Depth Week 6: Arbitration, Forecasting, and Defense Week 7: Advanced Scouting and In-Game Preparation Week 8: Software Development for Downloading and Interpreting Data
As part of the course, you will speak with course mentor Mike Oke and other guest speakers through weekly audio chats. You'll also receive a textbook, headset and microphone to assist you in engaging with your mentor, guest speakers and your fellow classmates.
Sports Jobs This Course Will Prepare You For
To the untrained eye, hockey can appear as a series of random movements where the best overall athletes prevail. To the trained eye, the game appears as an orchestra, where each individual movement and angle is perfectly planned and executed for a positive team result.
Analytics helps to develop team strategy and philosophy for each movement to get the maximum result, each player acquired to build the right team, every line change and grouping to perform at its seamless best. Analytics is changing hockey; the time is now to get on board.
The world of hockey analytics is relatively new, so you are probably wondering what this educational opportunity can do for your sports career. Well, we have your answer. Taking this course will prepare you for sports careers like these:
Hockey Research and Development
Hockey Operations Assistant
Hockey Information Systems
Assistant General Manager
Hockey Research Assistant
Includes Training with Hockey Analytics Technology
Like most professional sports leagues, hockey is embracing a shift to new scouting techniques using specific software for video analysis and analytics. Students in our Hockey Analytics Course will receive training and hands-on experience using the cutting edge technology being implemented by hockey teams worldwide.
Quantitative evaluation of performance in hockey is becoming a more integral part of evaluating individual players and teams at all levels of hockey. The statstrack tool tracks key hockey metrics and using its unique reporting system, can provide insights in real time as well for pre-game, post-game, and long-term analysis. Reports are in an easy to understand graphical format. Participants will learn how to use the tool, the importance of data being tracked with statstrack and how to leverage the information it provides to make more educated hockey decisions via a case study. For those that are interested in honing their tracking and analytics skills, statstrack can provide volunteer placement with teams.
Meet Your Hockey Analytics Course Mentors:
Since 2013 Mike Oke has been the general manager of the Peterborough Petes of the Ontario Hockey League (OHL) after joining the team three years earlier as the manager of player personnel.
Prior to joining the Petes, Mike worked with the International Scouting Service (ISS) as Chief Scout where he was responsible for day-to-day operations and managing the scouting staffs responsible for developing scouting reports on players eligible for the NHL Draft, as well as the WHL, QMJHL, OHL and CHL import drafts.
Mike also has a deep background in coaching having been an Assistant Coach in charge of video with Team Pacific at the 2008 World Under 17 Hockey Challenge, the Director of Player Personnel and Assistant Coach with the Oshawa Generals, an Assistant Coach at Wilfrid Laurier University of the Ontario University Athletic Association, and Head Coach/Manager with the Trenton Sting of the Ontario Provincial Junior A Hockey League.
Oke has assisted hundreds of SMWW graduates acquiring jobs in professional and collegiate hockey.
Due to the nature of this course, class size is limited to only 20 students and this course will only be offered twice a year.
Hockey Analytics Certificate & Resume Reference:
Successful graduates of the SMWW Hockey Analytics Course will be sent a SMWW Certificate of Accomplishment. This "Hockey Analytics Certificate" represents not only your achievements in the course but also demonstrates your personal commitment to self-improvement and ability to "self-train" yourself for higher positions within the hockey industry.
In addition to your certificate, you will be given the stamp of approval by SMWW.
Resume Redesign Service
Acquiring the skills necessary for your dream sports career is only part of the employment story. Even with the required skill set you still have to market yourself properly in order to attract the attention of sports industry employers.
At SMWW, we’ll teach you the skills you need to thrive AND help you redesign your resume for optimal impact in the sports industry. We’ll help you craft a resume to highlight your new skills in Hockey Analytics, include a reference from Mike Oke, and optimize it to reach hiring managers searching online.
We want you to be the next SMWW success story and we go to great lengths to help you get there!
Weekly Audio Chats: A unique aspect of each 8-week course is the opportunity for students to participate in 8 weekly live interactive audio chats with Hockey Analytic experts, Mike Oke, and Dr. Lynn Lashbrook and statstrack. This is a tremendous opportunity to network within professional hockey via the internet. This is available via any online computer. Headset and microphone are included in your course materials. Live audio chats are recorded and archived so students can listen live or at their convenience.
Online Education: This innovative academic course is facilitated through a web-based educational delivery system. You will enjoy the online discussion boards, weekly readings, weekly quizzes, course projects, and interaction amongst fellow hockey business-minded students and faculty. All course materials and textbooks are included in the course fee.
Global Participation: SMWW students participate from over 140 countries. Courses have an international influence and instructors will cater assignments to specific countries or leagues. Countries with economic challenges are eligible for economic discounts.
Earn College Credit: Most participants are not college students. Most participants are working full time in a variety of careers including many in sports from all over the world. (Many wish they had taken this course in college!) For those of you who are in college and would like transferable credits to your school, two-three hours of college credit is available. Click here for more information.
Military Discount: For those individuals who represent their country in military service we offer a discount. Please contact firstname.lastname@example.org if you are active, reserve, or a retired member of your countries military system. Thank you for serving your country! (Please include what country and specific part of the military.)
For more information on the Military Discount Click Here
Tax Write Off (For USA Citizens): SMWW course tuition, books and supplies can be used for education tax credits. Save your receipts and consult with your tax advisor on how this applies to you.
NHL Draft Career Conference: All SMWW students are encouraged to attend the yearly SMWW NHL Draft Career Conference. All SMWW Students receive a huge discount to attend. This is an incredible opportunity to network with fellow students, hockey executives, and SMWW faculty within the industry.
Warner Pacific College, (WP), is a liberal arts college located in Portland, Oregon, USA and is accredited by the Northwest Commission on Colleges and Universities. WP offers a separate Credit Overlay Program for Sports Management Worldwide's courses. Students interested in obtaining college credit for Sports Management Worldwide courses may do so after completion of each course.
"If you are thinking about a career in hockey, SMWW is a cutting edge program that offers you the training, skills, vital networking, mentoring, and hockey specific training that will assist you in breaking in or advancing your career in professional hockey. They have hundreds of graduates now working at all levels of the game."
Mike Johnston Pittsburgh Penguins Head Coach
"SMWW is a quality organization. I personally have hired their graduates!"
EJ Hradek NHL Network
"SMWW offers a tremendous opportunity for people to break into a career on the business side of hockey."
This course has been both an awakening and an inspiration for me. Since I am a European, I never knew the way they played this game overseas. I was amazed at the amount of information about hockey that I hadn't known about. This course was one of my best experiences so far in the hockey world. I hope I can continue my journey after completing this course. This course introduced me to some new things and helped me to put the puzzle together, so to speak, on a number of issues. I gained a different outlook on the game and learned to train my eye much sharper than I ever did before. The weekly chats were invaluable. The Rink Net program was also enlightening. I was not aware there was a program that enabled you to follow every single player in the league. For the last eight weeks, I felt like a sponge who was soaking up every bit of information I could.
For someone who has limited involvement in the business of hockey, yet has a passion for it, this course is a great first step. I was fortunate enough to speak with a member of both the Calgary Hitmen and Calgary Flames organization and the input they were able to give me on what the business involves at the NHL level and junior level gave me a better outlook on the game of hockey. In regards to the Rinknet software, this provide me with a great tool in being able to determine the strengths and flaws of players in a very organized manner.