Dr. Lynn Lashbrook

I have to say, it seems by nearly every measure our SMWW conference at the NHL Draft in Los Angeles was a success. More significantly, there were 10 hockey draft hopefuls from the State of California, which is a huge barometer for the potential growth of the sport of hockey in all parts of the world.

The challenge for hockey is the cost of equipment and the price of ice time. Growing the sport comes with dollar signs attached to it at the amateur level. But that being said there are so many passionate people in hockey who want to see the sport grow, it seems to have a real chance, especially after NHL appears to be finally climbing out from the effects of the 2004-05 work stoppage.

The success of the growth of soccer in the United States should serve as an inspiration to those in hockey. As a side note, one panelist at our SMWW conference reminded us how global warming has melted some ice on ponds in Canada and more and more kids are choosing soccer because of the low cost to entry and the availability of fields. What does this all mean for SMWW? We love all sports all over the world and we are well equipped to provide the leadership for globalization of sports!

Nike has put the Sole of the shoe around the world and SMWW is providing the Soul!

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