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Breaking Into the Modern Sports Industry: How to Stand Out in an AI-Driven Job Market

Breaking Into the Modern Sports Industry: How to Stand Out in an AI-Driven Job Market
November 07, 2025 by Dr. Lynn Lashbrook

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The world of sports hiring is changing — fast. Today’s job seekers aren’t just competing against other passionate applicants; they’re also navigating advanced technology like AI screening tools, video interviews, and automated tracking systems that decide whether a resume is even seen by a human recruiter.

At Sports Management Worldwide (SMWW), we help aspiring professionals understand and master this new landscape. Whether you dream of working in team operations, player development, analytics, or agency representation, knowing how to navigate the modern sports job market can make all the difference.

The New Reality of Sports Hiring

Sports teams, leagues, and agencies receive hundreds — sometimes thousands — of applications for a single opening. To manage this volume, most now use Applicant Tracking Systems (ATS) and AI-powered screening tools that scan resumes for key industry phrases such as “sports analytics,” “player development,” “sponsorship activation,” and “operations management.”

If those keywords are missing, your resume might never make it to the recruiter’s desk — no matter how qualified you are.

SMWW Advantage:
Our career advisors and mentors teach students how to write resumes that pass through AI filters and still sound authentic to hiring managers.

Balancing Keywords With Authenticity

Yes, keywords matter — but stuffing your resume with jargon can backfire. Recruiters still want to read clear, genuine stories that reflect your experience and passion.

SMWW helps students strike that balance through personalized resume coaching. We show you how to highlight your expertise, use industry-specific terminology naturally, and stand out as a real person — not a template.

The Modern Interview Process

Once your resume clears the digital gatekeepers, the interview journey begins. Today’s hiring process in sports can include:

  • Automated or HR Screenings – Initial short interviews or pre-recorded responses.

  • AI Video Interviews – Software analyzes tone, confidence, and body language.

  • Panel Interviews – Conducted via Zoom or in person with team executives.

  • Final Assessments – Often involve case studies, scouting reports, or marketing plans.

When Your First Interview Is With AI

Major leagues and organizations increasingly rely on AI interview platforms such as HireVue, Paradox, and Eightfold.ai. These systems analyze:

  • Eye contact and body language

  • Tone and confidence

  • Speech clarity and professionalism

Your digital presence and delivery matter more than ever. SMWW prepares you to perform naturally on camera and communicate effectively — with both AI systems and real hiring managers.

How SMWW Gives You a Competitive Edge

Our programs combine industry mentorship with practical job preparation. Students gain hands-on experience and real-world guidance in:

  • Resume Optimization: Write sports-specific resumes that pass AI filters.
  • Interview Readiness: Practice for digital and live interviews with expert feedback.
  • Networking Strategies: Build relationships with executives, scouts, and hiring managers.
  • Industry Awareness: Learn how automation, analytics, and global hiring trends are shaping careers in sports.

With SMWW, you don’t just learn about sports — you learn how to build a career in it.

Final Takeaway: The Future Belongs to the Prepared

AI and automation are now standard in sports hiring. But technology can’t replace passion, preparation, and human connection. Authenticity and communication remain the keys to breaking into — and thriving in — the sports industry.

If you’re serious about turning your passion into a profession, SMWW is your starting line.
Our mentors, career advisors, and global network will help you stand out, get noticed, and make your mark in the game you love.


SMWW Global Ambassador Spotlight: Silas Boahene (Ghana)

SMWW Global Ambassador Spotlight: Silas Boahene (Ghana)
November 06, 2025 by Dr. Lynn Lashbrook

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Sports Management Worldwide (SMWW) proudly highlights Silas Boahene, our distinguished Global Ambassador representing Ghana. Silas embodies SMWW’s mission to develop and connect sports professionals across the globe — blending leadership, education, and a passion for sports business excellence.

A Proven Leader in Sports and Business

Silas Boahene is an accomplished management professional and sports executive with a wealth of experience in operations, administration, and personnel management. Known for his ability to motivate teams and deliver results under tight deadlines, Silas has built a career defined by performance, integrity, and innovation.

He holds:

  • A Bachelor’s degree in Mathematics from Kwame Nkrumah University of Science and Technology (2003)

  • A Bachelor’s in Business Administration from Central University College (2013)

  • A Master of Business Administration from Accra Business School (2021)

Furthering his expertise in the global sports industry, Silas earned his Athlete Management certification through Sports Management Worldwide (SMWW), where he trained under renowned industry mentors.

Professional Experience and Impact

Silas’s impressive career spans multiple sectors, with notable roles including:

  • Chief Operations Officer / General Manager – Accra Lions FC, where he oversaw all club operations and player management.

  • Key administrative and client service positions with Montran Ghana Ltd, E-Pay Ltd, Capital One, and Astron BPS, strengthening his leadership and organizational skills.

In 2022, Silas launched Impact Sports Management, where he currently serves as Chief Executive Officer, leading athlete representation and sports consulting initiatives throughout Africa. His entrepreneurial spirit also led to the creation of SportsBlog247.com, a platform for sports media, analysis, and advocacy.

A FIFA Licensed Soccer Agent

A defining achievement in Silas’s career is becoming a FIFA Licensed Soccer Agent, a credential that allows him to represent athletes at the highest levels of global competition. This milestone underscores his commitment to integrity, professionalism, and the advancement of African talent on the world stage.

Representing SMWW’s Global Vision

Silas Boahene represents the heart of SMWW’s global mission — empowering sports professionals through education, mentorship, and international collaboration.

SMWW’s Vision: 206 ambassadors across the 206 territories recognized by the International Olympic Committee — creating the most exclusive and globally connected network in sports management.

Silas’s leadership and dedication continue to inspire the next generation of sports professionals in Ghana and beyond.

 


College Basketball Is Back: Turn Your Passion Into a Career

College Basketball Is Back: Turn Your Passion Into a Career
November 04, 2025 by Dr. Lynn Lashbrook

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College basketball kicked off yesterday, and fans across the country are energized with excitement. From buzzer‑beaters to early‑season surprises, this is the time when anticipation builds toward the ultimate goal: March Madness. But while you’re watching your favorite teams, it’s also the ideal moment to think about how you can be part of the game behind the scenes.

College Athletics Are Evolving Into Professional Front Offices

Today’s college basketball programs operate much like professional organizations, with front offices, analytics teams, player‑development staffs, video‑performance departments, and marketing operations. This evolution has created more career opportunities than ever before—whether in the NBA, internationally, or within collegiate programs. Every stat analyzed, every player developed, and every contract negotiated contributes to a team’s winning culture.

How to Get Involved

As you watch games this season, ask yourself:

  • How could I contribute to a winning team?

  • Could I help analyze player performance, scout talent, or develop athletes’ skills?

  • What steps can I take today to enter the basketball industry?

The key is to show up where opportunity lives—network, gain credentials, and build the experience that will make you stand out.

SMWW Basketball Courses: Learn From the Best in the Industry

Sports Management Worldwide (SMWW) offers professional, online courses taught by top‑tier industry professionals. Each course features mentors with deep experience, real roles in basketball, and proven credentials:

Basketball Agent Course

  • Bret Kanis – Certified NBA and FIBA player agent; represents professional athletes across multiple leagues; skilled in contract negotiation and endorsements.

  • Jan Wieland – Certified NBA player agent and seasoned sports executive with global basketball experience; specializes in athlete representation, international contracts, and marketing.

Basketball Analytics Course

  • Dean Oliver – NBA pioneer of advanced analytics, former Assistant Coach of the Washington Wizards; authored Basketball on Paper, and served in front‑office analytics roles with the Sacramento Kings and others.

  • Ben Alamar – Former Director of Analytics for professional basketball teams; recognized expert in sports analytics and decision‑making for coaches and front‑office executives. 

Basketball GM & Scouting Course

  • Rick Sund – Over 40 consecutive years of NBA executive experience; served as General Manager for the Dallas Mavericks, Detroit Pistons, Seattle SuperSonics, and Atlanta Hawks; currently Senior Advisor of Basketball Operations with the Hawks.

  • Carl Berman – Veteran NBA scout and front‑office executive; brings real‑world experience in talent evaluation and player acquisition at the highest levels.

Basketball Player Development Course

  • Larry Riley

    • Former General Manager of the Golden State Warriors (2009‑2012), where he drafted players like Stephen Curry and Klay Thompson. 

    • Assistant to the General Manager of the Atlanta Hawks, working in senior basketball operations. 

    • Over 30 years of NBA experience including roles in scouting, coaching, and front‑office leadership.

  • Irv Roland

    • Former Assistant Coach & Player Development Coach for the Utah Jazz (2021‑2023) and earlier roles with the New Orleans Pelicans, Phoenix Suns, and Houston Rockets. 

    • Personal trainer and development coach for elite NBA players such as James Harden, Kevin Durant, and Kyrie Irving.

Basketball Video Performance Analysis with Synergy

  • James Kerti – Expert in basketball video performance analysis and Synergy Sports Technology; works with professional and collegiate teams on game preparation, tagging, and video workflows.

These courses are flexible, online, and designed for aspiring professionals—whether your goal is NBA, international leagues, or college basketball. By investing in your education today, you can turn your passion into a career and contribute to the sport you love.

Take Action This Season

As the college basketball season ramps up, remember: there’s more to the game than what happens on the court. The industry is full of career paths for agents, analysts, scouts, coaches, video specialists, and front‑office professionals. SMWW’s courses give you the skills, mentorship, and network to step into that world and help teams win.

Start building your basketball career today and explore all SMWW basketball courses: SMWW Basketball Courses


How to Network and Build a Career in the Sports Industry

How to Network and Build a Career in the Sports Industry
November 03, 2025 by Dr. Lynn Lashbrook

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How often do you put yourself in the rooms where opportunity happens?

Sports is a relationship-driven industry. The best jobs are often filled long before they are ever posted online. That means your success is directly tied to your willingness to network, connect, and show up.

Why does networking matter so much in sports?

Because people hire people they know. They trust recommendations from colleagues, classmates, and mentors who have proven themselves. When you attend events, conferences, and seminars, you are building that trust before a job even exists.

Think about it. If two candidates have similar qualifications, but one has met the hiring manager at an SMWW conference or asked a thoughtful question during a session, who will stand out?

Attending Industry Events

Conferences, workshops, and summits are more than classroom experiences. They are live laboratories for relationship building. Every handshake, introduction, and follow-up email can turn into a stepping stone for your career.

When you attend, ask yourself:

  • Who can I learn from here?
  • How can I contribute to the conversation?
  • What can I do to make a positive, professional impression?

Bring curiosity, business cards, and a goal for what you hope to take away. But most importantly, follow up with the people you meet. Connections fade quickly without consistent communication.

Networking Isn’t Transactional

True networking is not about collecting contacts. It is about building relationships over time. Ask questions. Show appreciation. Offer help when you can. Relationships that start authentically often lead to real opportunities later.

The more you show up, the more familiar your name becomes. The more you contribute, the more trust you build.

So ask yourself this: are you waiting for opportunity to find you, or are you showing up where opportunity already lives?

Dr. Lynn Lashbrook President, Sports Management Worldwide


SMWW Agent Advisor Kenya Fari Earns FIBA Certification

SMWW Agent Advisor Kenya Fari Earns FIBA Certification
November 02, 2025 by Dr. Lynn Lashbrook

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SMWW Agency is proud to announce that Agent Advisor Kenya Fari has officially become a FIBA-Certified Agent .

This achievement marks a significant milestone for Kenya and SMWW, highlighting her expertise and dedication to representing basketball players on a global level. As a FIBA-Certified Agent Advisor, Kenya is now fully equipped to guide athletes through international contracts, league negotiations, and global professional opportunities, ensuring they receive top-tier representation that meets the highest international standards.

Kenya brings a unique combination of experience, education, and passion to her role. With a Bachelor of Science in Health & Physical Education and a Master’s in Educational Leadership, she has spent years mentoring athletes, coaching, and helping players maximize their potential both on and off the court. At SMWW, Kenya has completed specialized courses in Athlete Management and Name, Image & Likeness (NIL), giving her the tools to support athletes in branding, compliance, and career development.

Kenya is focused on helping athletes navigate the global basketball landscape. Her certification allows her to provide professional guidance for players seeking opportunities in international leagues, tournament play, and cross-border contracts.

Kenya’s accomplishment is a testament to her dedication, expertise, and commitment to athlete success. Her work strengthens SMWW Agency’s global presence and reinforces the agency’s mission to provide world-class representation for athletes at every level of competition.


How to Land Your Dream Job in Sports: The SMWW Guide

How to Land Your Dream Job in Sports: The SMWW Guide
October 30, 2025 by Dr. Lynn Lashbrook

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Landing a job in sports isn’t just about passion—it’s about preparation, strategy, and making the right connections. Through SMWW’s courses, conferences, and exclusive Sports Career Strategies course for alumni, you can gain the experience, skillset, and confidence needed to stand out on your resume and in interviews. Here’s how to make the most of what SMWW offers.

1. Build a Resume That Gets Noticed

Highlight your experience: SMWW courses and conferences give you hands-on projects and exposure to real-world scenarios. Include these on your resume to show employers your practical experience.

Use keywords strategically: Many organizations use applicant tracking systems that scan for specific language. SMWW teaches how to match the phrasing of your skills and experience to job descriptions.

Showcase achievements, not just roles: If you worked on a project in an SMWW workshop or led a session at a conference, include results or impact to make your resume pop.

Tip: SMWW alumni have the advantage of demonstrating both skill and initiative. Even short-term projects or certificates can make your resume look robust and aligned with industry expectations.

2. Master the Interview Process

Practice professionalism and preparation: The Sports Career Strategies course, exclusively for alumni, teaches how to anticipate questions, understand employer expectations, and present yourself confidently.

Tailor your approach: Learn how to research organizations and roles, and prepare thoughtful, targeted questions for every interviewer. This shows initiative and understanding of the company’s needs.

Bring examples of your work: Use portfolios, writing samples, and project work from SMWW courses and conferences to demonstrate your skills. Tangible evidence of your abilities reinforces your credibility.

Strategic follow-up: The course also covers how to follow up after interviews effectively—when to email, how to stay memorable, and how to maintain professionalism without overdoing it.

Tip: Confidence comes from preparation and experience. SMWW equips you to walk into interviews knowing exactly how to present your skills, projects, and professional value in a compelling way.

3. Network Strategically

Leverage your SMWW connections: Courses and conferences connect you with industry professionals, coaches, and other alumni. These relationships can lead to informational interviews, mentorship, and job referrals.

Target the right opportunities: When reaching out to potential mentors or employers, SMWW encourages focusing on organizations and individuals aligned with your career goals.

Showcase your character: Employers often look for team players and professionals who align with their culture. SMWW provides experiences that allow you to demonstrate leadership, collaboration, and problem-solving skills.

Tip: Networking isn’t just about who you know—it’s about the value you bring to those connections. SMWW’s curriculum prepares you to contribute meaningfully in every conversation.

4. Gain Experience Through Projects and Conferences

Hands-on learning: SMWW’s workshops and conferences simulate real-world industry tasks, from media relations to sports marketing campaigns.

Build a portfolio: Document your work from courses, including projects, presentations, and campaigns. This provides concrete examples to discuss in interviews.

Learn from industry leaders: Conferences allow you to hear firsthand from coaches, executives, and media professionals—insight you can reference in applications and interviews.

Tip: Experience builds credibility. Employers want candidates who can show results and demonstrate initiative—both of which SMWW helps you develop.

5. Develop Confidence and Professionalism

Practice makes perfect: By participating in courses, panels, and conferences, you gain the confidence to present yourself professionally in interviews, networking events, and on the job.

Understand industry norms: SMWW teaches not only skills but also etiquette, follow-up strategies, and professional communication.

Showcase authenticity: Confidence isn’t just about knowing your skills—it’s about presenting yourself genuinely. SMWW helps you balance professionalism with authenticity to leave a lasting impression.

Tip: Employers hire people, not just resumes. By combining SMWW’s practical experience with the guidance from the Sports Career Strategies course, you’ll walk into opportunities ready to impress.

Final Thoughts

Getting a job in sports requires more than sending out resumes—you need the right mix of skills, experience, connections, and confidence. SMWW provides all of that through hands-on courses, industry conferences, and alumni-focused career strategies. By taking advantage of these resources, you’ll be prepared to land interviews, shine in conversations with employers, and secure the job that fits your passion and expertise.


Ride the Frozen Frenzy: Turn Your Hockey Passion into a Career This Season

Ride the Frozen Frenzy: Turn Your Hockey Passion into a Career This Season
October 28, 2025 by Dr. Lynn Lashbrook

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The hockey season is heating up, and fans across North America are enjoying the fast-paced action, incredible goals, and standout performances. Events like the NHL Frozen Frenzy—where all 32 NHL teams take the ice in one night—bring additional excitement, but beyond the games themselves lies an entire world of opportunities for aspiring professionals.

If you love hockey and dream of turning that passion into a career, there’s never been a better time to get started. Whether your goal is to represent elite players, analyze performance data, develop rising talent, or work in front-office management, the hockey industry offers a growing and diverse range of career paths.

Why the Hockey Industry Is Thriving

Hockey is evolving both on and off the ice. Teams are increasingly relying on analytics, scouting, and player development experts to gain competitive advantages. Technology, video analysis, and data-driven strategies are now standard in professional organizations. Meanwhile, player representation, management, and coaching remain crucial pillars of the sport.

This means opportunities abound for those willing to invest in their education, connect with industry professionals, and acquire the specialized skills that make them stand out. With the right training, mentorship, and networking, you can position yourself for success in this exciting and dynamic field.

SMWW: Your Gateway to a Hockey Career

Sports Management Worldwide (SMWW) offers specialized online courses that teach you the skills you need to break into the hockey industry. Led by top professionals with real-world NHL experience, these courses provide insider knowledge, practical tools, and mentorship opportunities that you can’t find anywhere else.

Hockey Agent Course

  • Instructors: Rick Curran & Mike Curran (ORR Hockey Group, NHL-certified agents)

  • Learn how to recruit and represent players across leagues, negotiate contracts, manage endorsements, and navigate the global hockey market.

  • This course provides essential guidance for anyone interested in becoming a certified hockey agent, working with professional athletes, and managing their careers effectively.

Hockey Analytics Course

  • Instructors: Mike Oke (Peterborough Petes GM & VP of Operations) & Clair Cornish (NHL Scout & Hockey Analytics Expert)

  • Master data-driven analysis for player evaluation, team performance, and advanced hockey statistics.

  • Learn how to leverage analytics to make informed decisions, optimize team strategies, and identify emerging talent.

Hockey GM & Scouting Course

  • Instructors:

    • Doug MacLean (Former NHL President, GM & Head Coach)

    • Mike Oke (Peterborough Petes GM & VP of Operations)

    • Dino Caputo (Penticton Vees Scout)

  • Gain insider knowledge on team management, player evaluation, and scouting operations.

  • Learn how NHL executives and scouts make decisions on drafting, trading, and developing talent.

Hockey Player Development Course

  • Instructor: Mike Smith (Former Chicago Blackhawks GM & Former Toronto Maple Leafs Assistant GM)

  • Discover how top organizations develop players’ skills, hockey IQ, leadership, and performance.

  • Learn practical techniques used by junior leagues, major junior, NCAA, and NHL organizations to cultivate elite talent.

Hockey Video Performance Analysis with Catapult

  • Instructor: Eddie Bishop (Catapult Customer Success Specialist)

  • Master video analysis tools, game tagging, and editing workflows used in professional and college hockey.

  • Gain the skills needed for video operations roles, scouting departments, and coaching support.

Attend the NHL Draft & SMWW Hockey Career Conference

For those serious about breaking into the hockey industry, the SMWW Hockey Career Conference is an invaluable opportunity. This one-of-a-kind event connects you with NHL executives, scouts, agents, and players. You’ll learn firsthand about drafting strategies, front-office operations, and career pathways while building connections that could launch your hockey career.

How the Frozen Frenzy Reflects Opportunities in the Hockey Industry

While the Frozen Frenzy is exciting for fans, it’s also a reminder of how multifaceted the hockey world is. Behind every goal, save, and win is an entire support system of scouts, analysts, agents, video specialists, and managers. This is where trained professionals make an impact—ensuring teams succeed and players reach their full potential.

Why SMWW Courses Are Your Competitive Edge

  • Learn from insiders: Courses are taught by NHL executives, scouts, and former general managers.

  • Hands-on experience: Practical assignments simulate real-world hockey operations.

  • Networking opportunities: Connect with instructors and peers who are active in the industry.

  • Flexible online format: Study at your own pace while building a professional portfolio.

Career Paths You Can Pursue

Completing SMWW hockey courses can prepare you for a variety of roles:

  • Hockey Agent or Player Representative

  • NHL or Minor League Scout

  • Hockey Analytics Specialist

  • Player Development Coach

  • Video Operations or Performance Analysis Specialist

  • Front-Office Management and General Manager Trainee

These courses are designed to help you gain credibility, build expertise, and stand out in a competitive job market.

Take the First Step Today

The hockey season is alive with energy and opportunity. Whether you’re drawn to the thrill of the game or the strategic, behind-the-scenes work, the time to act is now. Enroll in SMWW courses, attend the NHL Draft & Sports Career Conference, and start building the hockey career you’ve always dreamed of.


Age Doesn’t Matter: How to Pivot Into a Career in Sports

Age Doesn’t Matter: How to Pivot Into a Career in Sports
October 27, 2025 by Dr. Lynn Lashbrook

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Many people think the sports industry is only for young professionals or former athletes. If you’ve ever wondered, “Am I too old to work in sports?”, the answer is a resounding no. Age can actually be a major advantage when making a career change into sports.

Why Experience is an Asset

Older career changers bring valuable skills and expertise that younger candidates may lack:

  • Leadership and management experience – Perfect for coaching, operations, or team management.

  • Problem-solving and strategic thinking – Essential for sports business roles and organizational planning.

  • Communication and relationship-building – Helps with sponsorships, partnerships, and fan engagement.

  • Financial and operational knowledge – In demand for budgeting, analytics, and business operations in sports.

Your professional background gives you a unique perspective, making you an asset to sports organizations seeking seasoned, reliable talent.

The Benefits of a Career Pivot Later in Life

Transitioning into sports doesn’t mean starting over—it means leveraging your existing skills in a new and exciting industry. Career changers often excel in roles such as:

  • Sports operations and team management

  • Marketing, public relations, and fan engagement

  • Scouting and analytics

  • Event coordination and sponsorship management

  • Coaching, mentoring, and staff development

These positions value experience, maturity, and strategic insight, which older professionals bring in spades.

How SMWW Helps Career Changers Enter Sports

Sports Management Worldwide (SMWW) provides the training, mentorship, and global network to help career changers succeed:

  • Practical, industry-specific training – Eight-week programs covering scouting, marketing, team operations, and more.

  • Mentorship from sports professionals – Learn from experienced industry insiders who understand career pivots.

  • Global networking opportunities – Connect with students and professionals worldwide to open doors in sports.

  • Hands-on projects – Gain real-world experience in areas like scouting, analytics, marketing campaigns, and fan engagement.

Combining your professional experience with SMWW’s training positions you as a strong candidate ready to contribute from day one.

Don’t Let Age Hold You Back

The sports industry needs passionate professionals of all ages. With experience, determination, and the right training, you can pivot into a sports career at any stage of life. SMWW helps career changers gain the skills, confidence, and network needed to succeed.

Your experience is your advantage. Your passion is your fuel. SMWW can help you turn it into a sports career.


Why Industry Professionals Hire SMWW Graduates

Why Industry Professionals Hire SMWW Graduates
October 26, 2025 by Dr. Lynn Lashbrook

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Breaking into the sports industry can be tough. The competition is fierce, entry-level positions are limited, and employers are looking for candidates who are passionate, prepared, and ready to make an impact from day one. That’s why so many organizations turn to Sports Management Worldwide (SMWW) graduates when hiring.

Here’s why SMWW alumni stand out in the job market:

1. Pre-Trained and Professionally Prepared

SMWW graduates have completed eight-week intensive courses with live, interactive sessions led by industry professionals. These programs go beyond theory, giving students practical experience through assignments, role-playing scenarios, job shadows, and project work relevant to the sports industry.

2. Passionate and Committed

Each student invests in their own training, often paying between $1,000–$2,000 for a single course. This financial commitment demonstrates dedication and a genuine desire to build a career in sports. Employers know these candidates aren’t interviewing on a whim—they are serious about contributing and excelling.

3. Hands-On Experience

Our graduates gain practical experience that directly translates to the workplace. From scouting athletes in remote regions to running marketing campaigns, conducting analytics, or creating fan engagement platforms, SMWW students complete projects that mirror real-world responsibilities in sports organizations.

4. Business-Minded Sports Professionals

Sports aren’t just a game—they’re a business. SMWW graduates understand this, learning how to grow fan bases, maximize ROI, and drive organizational success. They bring a results-oriented mindset that is rare among entry-level candidates.

5. Global Perspective and Cultural Awareness

With students from over 160 countries, SMWW graduates bring diverse perspectives and international experience to the table. They are trained to work across cultures, languages, and markets—an increasingly valuable skill in today’s global sports industry.

6. Motivated by Realism and Resilience

Graduates know the realities of working in sports, including competitive environments and modest starting pay. Their persistence and resilience, combined with a love for the industry, make them reliable, motivated, and ready to face challenges head-on.

7. No Hiring Fees, Just Ready-to-Work Talent

Employers benefit from a pool of highly trained candidates without paying any fees. SMWW students pay for their own training, meaning the organization gains access to skilled, motivated, and prepared professionals at no cost.

How Employers Engage with SMWW Graduates

  • Job Postings: Companies can post openings directly to SMWW classrooms, connecting with pre-qualified candidates quickly.

  • Course Projects: Organizations can collaborate on student projects, creating real-world value while observing potential hires in action.

  • Guest Speaking & Mentorship: Professionals can participate in panels, Zoom sessions, or career conferences, sharing expertise and scouting future talent.

SMWW graduates don’t just meet expectations—they exceed them. Employers hire them because they are skilled, passionate, and ready to contribute immediately. These are candidates who understand the business of sports, have hands-on experience, and bring global perspectives to every role.

Whether you’re looking for your next entry-level hire or a candidate with specialized skills, SMWW graduates are prepared to make an impact and grow with your organization.


2025 World Series Connection: Former Dodgers & Blue Jays Executive Dan Evans Teaching SMWW's Baseball GM & Scouting Course

2025 World Series Connection: Former Dodgers & Blue Jays Executive Dan Evans Teaching SMWW's Baseball GM & Scouting Course
October 24, 2025 by Dr. Lynn Lashbrook

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As the Los Angeles Dodgers and Toronto Blue Jays face off in this year’s World Series, one Sports Management Worldwide (SMWW) faculty member has a particularly special connection to both dugouts. Dan Evans, who teaches our Baseball GM & Scouting Course, has held leadership roles with both franchises—leaving a lasting impact that’s still visible on the field today.

Building a Foundation of Success with the Dodgers

From 2001 to 2004, Dan served as Executive Vice President and General Manager of the Los Angeles Dodgers, overseeing all aspects of baseball operations with a $150 million scope. During his tenure, the Dodgers achieved the second-best career winning percentage by a General Manager in franchise history (.546).

Dan’s leadership transformed the organization’s philosophy, steering it back to its roots in scouting and player development. He rebuilt the farm system, emphasizing pitching, defense, and homegrown talent—an approach that helped sustain the club’s success for years to come.

Under his direction:

  • The 2003 Dodgers bullpen became one of the most dominant in MLB history.

  • The organization executed two of the most productive amateur drafts (2002–2003) in modern baseball, producing future All-Stars such as Matt Kemp, Russell Martin, James Loney, and A.J. Ellis.

  • The club reclaimed its place as an international powerhouse, signing standout players from Japan, Taiwan, Venezuela, and beyond.

  • Dan also made history by hiring Kim Ng, now baseball’s first female General Manager, as VP/Assistant GM—cementing his legacy as a forward-thinking executive.

Expanding the Global Game with the Blue Jays

After his success in Los Angeles, Dan joined the Toronto Blue Jays as Major League Scout and Pacific Rim Operations Director from 2013 to 2018. There, he was tasked with expanding the Blue Jays’ global scouting presence—a challenge he not only met but exceeded.

Before Dan’s arrival, the Blue Jays had no presence in the Pacific Rim. Under his leadership, the organization quickly became a leader in international scouting, building relationships and evaluating talent across Japan, Korea, China, and Chinese Taipei. His expertise also extended to MLB advance scouting, including postseason assignments against the Texas Rangers—whom the Blue Jays famously defeated in consecutive playoff series.

Dan’s contributions played a part in the Blue Jays’ 2015 and 2016 runs to the American League Championship Series, helping position Toronto as a consistent contender.

Learn Directly from a Proven MLB Executive

As two of his former organizations battle for baseball’s ultimate prize, Dan Evans continues to share his decades of experience with aspiring professionals through SMWW’s Baseball GM & Scouting Course.

Students in Dan’s class gain insider insight into how MLB front offices operate, how teams evaluate talent, and what it takes to build a championship-caliber roster—directly from someone who’s done it at the highest level.

Whether your goal is to become a scout, front office executive, or baseball operations analyst, there’s no better time to learn from one of the few people who has built winning teams on both sides of the diamond.

Enroll in the Baseball GM & Scouting Course today and start your path toward a career in baseball operations.

 


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