The Most Important Thing We Do For Your Sports Career

The Most Important Thing We Do For Your Sports Career
June 27, 2018 by Dr. Lynn Lashbrook

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I'm not exactly breaking news here to say that social media moves fast.

Ideas, provoking thoughts, statistics, commentary - they all fly by as if destined for imaginary finish line in the clouds. 

If they are on point, crystalizing the thoughts of the viewing audience, they re-emerge, this time with emoji's and commentaries attached as they race again off into the distance.

All-stars in the sports world, the top notch athletes, all remark their game slows down as they advance in their craft. What once seemed as a blur of movement and confusing array of instructions, now feels like an orchestration they conduct. 

For the true thought leaders in the industry, the social game slows down as well. Their shared content takes on a life of it's own, multiplied across the sphere and catapulted across the real estate of your mind. The true leaders of thought have a lasting impact even in a short term world. 

Those are our course mentors. 

Through our staff email I heard about our Baseball Analytics mentor, Ari Kaplan, being the focus of an IBM podcast on how data science is changing the game of baseball. As I checked it out on social, I found a bevy of responses, congratulations, social acceptance and remarkable thoughts shared along with it.

It had life.  

Our Football Analytics mentor Mike Tanier, lead NFL writer for Bleacher Report, crafted a timely and intellectually stimulating column this week on Millenials and the NFL, it also sparked conversation and commentary. 

Athlete management mentor Joel Corry led an insightful discussion on Andrew Luck for CBSSports.com. NBA GM and Scouting course mentor and New York Knicks Director of Player Personnel Mark Warkentein just finished up another NBA draft.

Bringing in the top minds in each game to teach our courses - that is the most important thing we do.

I've worked in the sports industry for over 40 years, but I don't know the business of rugby like Mick Hogan, managing director of Newcastle Falcons, or the sports sales industry like Indianapolis Colts VP of Premium Seating Greg Hylton. 

If you want to be an NFL general manager who should you learn from? A professor who can speculate on what it is like to work in an NFL front office, or Mark Dominik, our Football GM and Scouting mentor who led the Tampa Bay Buccaneers front office for four seasons?  

Don't even get me started on Hockey Hall of Famer and Hockey GM and Scouting course mentor Harry Sinden.  

We bring in the true experts that live this life every day. They make decisions that affect organizations, revenue streams, productivity and help formulate public opinion. Our experts are your leaders, and we take the process of hiring them and making them part of the SMWW staff very seriously.   

But it's really you who benefits from it.