The new model for young U.S. basketball players?

Nobody expects rookie Brandon Jennings to maintain the pace he’s been keeping up so far, but his Milwaukee Bucks are in first place in their division and last night Jennings continued his stunning early season run with 32 points — 14 in the fourth quarter — and nine assists for the Bucks.

Jennings may someday stand as a pioneer, a trailblazer, if you will. Instead of heading to the University of Arizona — where he was expected to go for his college basketball career after a spectacular prep career first in California and then at Oak Hill Academy, Jennings instead signed a contract with Lottomatica Roma in Italy. He became the first American to spurn college for a European contract.

The NBA no longer allows players to enter the league immediately after high school. But instead of a scholarship to Arizona — where he failed to pass an entrance exam on several occasions — Jennings signed a $1.65 million one-year guaranteed deal with Lottomatica. He also had a $2 million endorsement deal while playing there.

He played in 27 games and didn’t do particularly well. He averaged just 5.5 points per game and shot about 35 percent from the floor. But he got a lot more experience over there — European coaches are unfettered by NCAA regulations on practice time and Jennings played with and against better and more polished players over there than he would have in the NCAA.

And instead of a one-and-done year on campus, he had an enriching European experience, did his maturing and growing up while learning to function in his chosen career — and made a lot of money doing it. No offense intended to anyone at Arizona or any other college, but I believe Jennings made a very intelligent decision.

And his play in the NBA is reflecting that. If you go to Europe, pay attention, work hard and listen to the very talented and experienced players over there, you’re going to learn A LOT.

Is there any doubt this could lead to more players following his lead? The only stumbling block after Jennings’ uneven performance over there, is that some European teams now may be reluctant to take on high school players, fearing they won’t be good enough to contribute to their teams. But some will compete at a passable level and there will be enough of them to entice teams into taking a chance on others.

And over here, it will only take a few going over — the marquee players a lot of college programs rely on to sell tickets and raise TV ratings — before it will look as if the NBA rule prohibiting the drafting of high school players will be rendered fairly useless as far as the colleges are concerned.

And someday Jennings may be appropriately hailed as the one who started it all.

Post to Twitter Tweet This Post

About The Author

Lynn Lashbrook

Dr. Lashbrook is President and Founder of Sports Management Worldwide, first ever online sports career training company with a mission to educate and train future sports business executives. SMWW trains thousands of students every year for sports business careers from over 100 countries. Dr. Lashbrook has been in sports management for over 35 year and has demonstrated a lifelong passion for helping students strategize and reach their career goals in the world of sports. Dr. Lashbrook has served at the collegiate level as an athletic academic advisor and athletic director. At the professional level he has been an NFL sports agent for over ten years representing over 35 NFL clients.

Other posts byLynn Lashbrook

Author his web site

12

11 2009

1 Comments Add Yours ↓

The upper is the most recent comment

  1. Vaughn L. McKinney #
    1

    Brandon Jennings is a talented athlete on the basketball court. When I first heard of him leaving for Europe rather than play his freshman year at the University of Arizona I thought that to be an interesting move and an education in its own right. I agree with you he did cercumvent the one year removed out of high school rule or not being drafted into the NBA out of highschool. I think when Brandon did this alot of people took notice and no the end result is a polished NBA standout. The Milwaukee Buicks made a fine decision in selecting him as their 1st round 10th overall pick in this year’s 2009 draft. Moreover, the prep to pro concept still remains controversial, http://en.wikipedia.org/wiki/NBA_high_school_draftees , http://en.wikipedia.org/wiki/List_of_prep-to-pro_players
    but certainly turned out to be in the best interest for a talent such as Brandon Jennings. Seemingly the only major unhappy camper was that of the University of Arizona. Jennings cited the University of Arizona Wildcats quality faculty and his wanting to play with Jerrd Bayless as a reason for wanting to come to Arizona though he also considered O.J. Mayo’s former University of Southern California. Bayless, after 1 year left to enter the 2008 NBA Draft. In June 08 after on multiple efforts at taking the entrance exam to play at U of Arizona, he decided that he would play ball in oversees in Europe: http://en.wikipedia.org/wiki/Brandon_Jennings
    Seemingly one delimma, might be a standout highschool ball player not having it all together at the time academically, and not being able to play in the NBA which left the door open to pursue oversees ball, in the interim which afforded him the opportunity to make money, get experience and ultimately returning back for the opportunity to play in the National Basketball Association. Other resource readings: http://en.wikipedia.org/wiki/NBA_high_school_players
    http://en.wikipedia.org/wiki/List_of_prep-to-pro_players
    Sincerely,
    Vaughn L. McKinney



Your Comment